Vancouver Fashion Week

Public Relations/Media Centre Management

DESCRIPTION

Vancouver Fashion Week is the second largest fashion show in North America after New York, with more than 100 catwalk shows spanning seven days. The event garners international media attention and has grown steadily over the past 15 years. Jamal Abdourahman, Producer and Founder of VFW, approached Curve to run the media centre and handle local pitching for the event.

RESULT

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Curve secured hits on major networks, including CTV Vancouver, CityTV’s Breakfast Television, CityTV National, Global News, as well as publications like the Vancouver Sun, the Province, North Shore News, Westender and more. Abdourahman was so pleased with Curve’s work that he is interested in hiring us for a longer contract next Fashion Week.

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