Barbara Yaffe

Content Creator
barbarayaffe4@gmail.com

Barbara Yaffe is a journalist who has spent more than 40 years living and working in Canada. She has lived and worked in six provinces between Newfoundland and B.C., writing on public issues and government.

She was born in Montreal and attended McGill University and the University of Toronto, receiving her Bachelor of Arts before taking the journalism program at Carleton University, where she received her Bachelor of Journalism in 1975.

Barbara’s first job was at the Montreal Gazette, but within the year she moved to the Globe and Mail to work in the Toronto newsroom, the Queens Park Bureau and then, the Atlantic Bureau. Yaffe was co-recipient of the Roland Michener Governor General’s Award, for a series of articles on children’s services in Ontario.

After three years of news coverage for the CBC TV National for Newfoundland, Labrador, and later for Alberta, she returned to the Globe in 1984 to become a parliamentary reporter.

Returning to Newfoundland she freelanced as magazine and newspaper reporter and later for the weekly Sunday Express.

In 1988 she joined the Vancouver Sun where she has worked as Lifestyles Editor, BC News Editor and finally, a political and business columnist and editorial writer.

In 2004, the Jack Webster Foundation awarded her the Columnist of the Year Award and the same year she won an Award of Distinction from the International Fund for Animal Welfare. In 2013, she was awarded a Queen’s Diamond Jubilee Medal for her journalism work, flowing from a nomination from the Canadian Taxpayers Federation.

 

 

 

Chloé Letellier

Certified Digital Marketer
chloe@curvecommunications.com

Chloé joined the Curve team after completing her Masters in International Marketing in a French business school that took her all around the world, from the United Kingdom to South Africa.

What she enjoys most at Curve is the variety of work, from social media management to graphic design and content building/writing.

Always looking to learn more and improve her skills, Chloé enrolled in several online classes, and is now certified as an Email Marketing strategist as well as a Conversion Funnel strategist.

When she is not at work, Chloé is either working hard on finishing her book or looking for the country she will be visiting next. Her bucket list will be finished once she has visited all of them!

Heather Caulder

Marketing Strategist
heather@curvecommunications.com

Heather is passionate about storytelling. At Curve, she writes website copy, press releases, articles, speeches, blogs, newsletters, advertorials and proposals.

She believes that every client has a story to tell and loves that she gets to meet and interview so many interesting people – from contractors and real estate agents to small business owners, teachers and not-for-profit employees – through her work at Curve.

Heather took the jump from journalism to communications after completing her Master of Journalism degree, writing for media organizations like Discovery Channel and The Globe and Mail, and working as an online producer for Al Jazeera English in Doha, Qatar.

When not at work, Heather enjoys hiking, rollerblading the seawall, spending time with friends and family, and travelling the world.

Justin Wong

Digital Strategist
justin@curvecommunications.com

Ever since he was a kid, Justin loved to write. Now, Justin has become an expert in all things social media, analytics, and online advertising. In particular, Justin has spearheaded projects such as the online advertising campaign around Vikram Vij’s appearance on Dragons’ Den, building and maintaining several websites for clients, and creating informative content for Curve’s weekly email newsletter. Being surrounded by such a professional and talented team at Curve, Justin is excited to be constantly improving his skills.

Justin is an alumni of the Lighthouse Labs Coding Bootcamp, and now works to build websites from scratch for many clients.

In his free time, Justin likes to spend time with his fianceé, hang out with friends and family, and waste the hours away playing video games.

Cora Schupp

Accountant
accounting@curvecommunications.com

Curve’s accountant, Cora Schupp, has had a lot of experience in her life. She owned and operated two successful sanitation and janitorial supply companies for many years. She also worked at Garden Protein Ltd., and was responsible for food services in inventory, human resources, and purchasing, among other things. Deciding to take control of her career, Cora decided to become a self-employed bookkeeper and accountant.

Cora’s considerable experience has given her the ability to anticipate potential challenges and gives her more insight on how businesses and people operate.

At Curve, Cora has the opportunity to collaborate with interesting people and clients. She loves the freedom to be able to set her own tasks and priorities every single day. Through all her dealings with clients and in her personal life, Cora has proudly maintained three major principles: honesty, fairness, and respect.

In her free time, Cora is actively singing in two choirs and in a bluegrass band. Nothing makes her happier then having her friends around enjoying a good meal at her table.

Amanda Bates

Vice President
amanda@curvecommunications.com

With over 20 years of experience in journalism, producing, and television, Amanda knows exactly what the media wants in a good story. Amanda’s love for journalism has opened many doors for her, from the BBC and Reuters in London and as senior producer of Breakfast Television on Citytv in Vancouver.

At Curve, there is no one with more knowledge of the television and news industry than Amanda. Her inside track helps her find the nugget of a story which can get clients media coverage across Canada.

Being at Curve means Amanda works with a team of multi-talented professionals on projects we’re all really passionate about. Nothing is more satisfying to her than working through a project from beginning to end and making her clients happy.

Outside of work, Amanda is equally passionate about her family, cooking, and catching up on the latest British TV shows.

Gina Robinson

Director, Client Services
gina@curvecommunications.com

Gina has three main passions at Curve: telling stories, getting the job done, and kicking butt!

With years of experience at Citytv and other newsrooms across the Lower Mainland, Gina is Curve’s go-to project manager. Familiar with non-profit and multi-million dollar corporations alike, Gina’s comprehensive media and public relations campaigns always deliver successful results.

Gina particularly loves the wide variety of projects and the awesome people she gets to meet on the job. A natural storyteller, Gina is an expert at finding the right “angle” for every single pitch that crosses her desk.

When not at work, there’s nothing Gina enjoys more than spending time with her husband, her dog Leo, and a glass filled with BC’s finest wine.

Kerry Slater

Manager, Creative Projects
kerry@curvecommunications.com

At Curve, Kerry is the resident expert of event planning, proofreading, and design. With a degree in English and French, and a certificate in Graphic Design, Kerry brings to Curve an unrivalled eye for detail and a love for creative design. She is most excited when she gets to flex her creative muscles with many of our clients, with services ranging from ad design and collateral material to full brand development.

Kerry truly shines at the annual Ma Murray Awards, a major gala for community newspapers in BC and Yukon. Through her yearlong efforts before and during the big day, Kerry’s eye for detail ensures a smooth and successful event, and she has single-handedly improved attendance at the gala almost every year.

In her time off, Kerry is spending time with her kids, having a beer with friends, watching movies, and learning more design.

George Affleck

President and CEO
george@curvecommunications.com

From his beginnings as a host and reporter on CBC, George Affleck has taken all the lessons he’s learned from the media industry and applied it to Curve Communications. A born marketer, George approaches his business with a sharp entrepreneurial spirit and an open mind for innovation.

Through his guidance, Curve Communications proved itself as a trendsetter by being one of the very first advertising agencies to adopt a social media approach to PR and Communications back in 2007.

When he’s not busy working (which is almost never), George loves to spend his free time with his family. You can often find him de-stressing by running on the Stanley Park seawall.

  • George Affleck

    President and CEO

  • Kerry Slater

    Manager, Creative Projects

  • Gina Robinson

    Director, Client Services

  • Amanda Bates

    Vice President

  • Cora Schupp

    Accountant

  • Justin Wong

    Digital Strategist

  • Heather Caulder

    Marketing Strategist

  • Chloé Letellier

    Certified Digital Marketer

  • Barbara Yaffe

    Content Creator